Monthly gifts for Shopify members

Give members a free product each month

Schedule a product or collection for each calendar month. Active members claim their gift, choose an eligible item and complete Shopify checkout.

Memberply Growth: US$49/month, unlimited members and a 14-day app trial.

Illustrative member gift card for a sample October coffee sampler, with a claim button and three-month gift schedule

A recurring gift as a membership benefit

Memberply’s Monthly Free Product benefit gives eligible active members a product reward to claim during a calendar month. Configure the gift for their tier and the number of free items included. Members see This Month’s Free Gift in their Members Area.

This suits a coffee club with a monthly sampler, a beauty membership with a selected accessory, or a hobby club with a small supply reward. It is a member-initiated claim, not an automatic shipment or a subscription box order. Choose gifts with value to your audience and a cost you can sustain.

Example: a coffee club with a monthly sampler

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Illustrative monthly member gift
StageMember experience
October giftAn active member opens This Month’s Free Gift and selects Claim now.
Product choiceThe member reaches the selected coffee product, chooses an available variant and adds it to the cart.
CheckoutThe customer-specific discount makes the eligible quantity free. Shipping can still be charged.
November giftA new calendar month makes the next configured gift available to eligible active members.

Illustrative offer only. The example and hero show sample gifts, not a live merchant program. With a collection gift, the member can instead choose an available product from the selected collection.

One monthly claim, with a configurable item limit

Set the Monthly free-item limit per member, which defaults to one. The limit controls how many eligible items the gift discount can make free. It does not create several separate checkout redemptions.

A member receives one claim per tier per calendar month. The resulting customer-specific discount is usable once and expires at month end in the shop’s Shopify time zone. If you set a limit of two, members should redeem the intended eligible quantity together. Do not advertise unused quantity as a balance that carries over.

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Monthly gift rules
SituationHow it works
Member returns to an issued claimMemberply reuses the existing claim rather than issuing another gift.
Gift changes during the monthAn existing claim remains tied to its original gift. The change does not reset that member’s claim.
Cancellation and rejoiningRejoining the same tier does not create another claim for the same calendar month.
Unused gift at month endThe claim expires. The next month follows its own configured offer.

Calendar months, product choices and stock

The schedule covers January through December and repeats the following year. Review it before the next year if you want a different gift lineup. Monthly timing follows the shop time zone saved with the configuration, rather than each member’s join date or billing anniversary.

For a product gift, all variants of that product are eligible. For a collection gift, members choose from available products in that collection. Check the cost and availability of every option before using a broad collection.

Deleted, unpublished or out-of-stock products are hidden from the Members Area. A claim is not an inventory reservation. Review stock again before promoting the gift, and keep an appropriate replacement plan for customers who cannot complete their order. Products used as Memberply membership tiers are excluded from gift selection.

How to set up monthly free products on Shopify

  1. Open Benefits, choose the tier’s Edit Benefits, enable Monthly Free Product and click Edit.
  2. Add the benefit name and description, then set the monthly free-item limit.
  3. Under Monthly gift schedule, choose a Shopify product or collection for the current month.
  4. Optionally schedule future months, save, and test with an eligible member.

The claim experience is available in both the Memberply page within Shopify customer accounts and the legacy Memberply dashboard. Members follow Claim now to the product or collection and add an eligible item; the discount applies automatically without copying a code. See the monthly free product setup guide.

A free item still needs a completed order

For in-store redemption, staff add the active member and an eligible gift item to the Shopify POS cart, open the Memberply tile, and tap Apply monthly gift. The product must be available to Point of Sale. Check that the eligible item is free before taking payment. Online and POS share the same monthly allowance and single-use code, so a gift used online cannot be redeemed again in store. An unused code can be retried after an interrupted checkout. See the POS redemption instructions.

The gift discount reduces eligible product quantities by 100%. It does not automatically make shipping free. Combine it with an applicable free-shipping membership benefit or shipping promotion if that is part of your offer.

Use the same customer account that claimed the gift. The discount is customer-specific, applies to one-time purchases and is not a recurring subscription discount. Test extra quantities, other discounts and the final checkout total before launch. Customers must complete checkout for items requiring shipment; pressing Claim now does not create a fulfilment order.

What happens after cancellation?

Active membership is required to obtain a new claim. When membership access ends, the member cannot obtain a new gift through this benefit. Immediate and end-of-period cancellation policies can therefore affect when claiming stops.

An already-issued discount is a separate Shopify discount with its own expiry and usage limit. The gift checkout check verifies the customer and eligible items; it does not recheck active membership. Do not promise that cancellation automatically revokes a gift already claimed. Review any issued discount separately when your policy requires it.

App pricing and the cost of monthly gifts

Memberply Growth is US$49/month, with unlimited members, a 14-day app trial and no Memberply transaction fee. Check the Shopify App Store listing. The app subscription is separate from the membership fee you charge your customers.

For an illustrative budget, 100 members redeeming one gift that costs you $4 creates $400 in product cost, before packaging, fulfilment, shipping subsidies, other benefits and platform fees. Budget for full redemption instead of assuming most members will forget. This is a planning example, not a profit forecast.

Use the paid membership launch guide to design the offer. If you want recurring spending value rather than selected merchandise, compare scheduled store-credit drops.

Test your monthly gift before inviting members

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Monthly free product trial checklist
TestWhat to verify
Member accountsAn eligible member sees the current gift in the account experience your store uses.
Claim and checkoutThe chosen customer can redeem the eligible item once; another customer cannot use that gift.
Quantity and variantsThe correct quantity becomes free across the intended product variants or collection choices.
Shipping and discountsThe final total and discount combinations match your advertised terms.
Stock and scheduleUnavailable products are handled correctly; future months and annual repeat behavior match your plan.
Membership changesNew claims stop when access ends; previously issued discounts are reviewed separately.

Monthly free product questions

Can I offer Shopify members a free product every month?

Yes. Configure Monthly Free Product for a membership tier, select a product or collection for each calendar month and set the free-item limit. Eligible active members claim through their Members Area.

Is the gift shipped automatically?

No. Members claim the gift, add an eligible item and complete Shopify checkout. Claiming alone does not create a shipment.

Can members choose a variant or product?

All variants of a selected product are eligible. If you select a collection, members can choose an available product in that collection.

Can a member claim more than once each month?

There is one claim per tier per calendar month. The item limit can include more than one eligible item in that single redemption. Changing the gift or cancelling and rejoining does not reset the monthly claim.

Does the gift reset on the membership billing date?

No. It follows calendar months in the configured shop time zone. The January-to-December schedule repeats the following year unless you change it.

Is shipping free too?

Not automatically. Shipping is still charged unless another applicable free-shipping benefit or Shopify shipping promotion covers it.

Does cancellation revoke a gift already claimed?

Do not assume so. Active membership is required for a new claim, but an issued customer-specific discount has its own expiry and usage limit and does not recheck active membership at checkout.

Merchant proof

Merchants use Memberply to launch practical membership programs

Real reviews point to the same conversion concerns: clear value, native store features, sensible pricing and responsive support.

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