A LoyaltyLion alternative for member benefits
Moving from a VIP points program to a membership offer? Compare the full app cost, customer journey and outstanding rewards before switching.
Memberply Growth: US$49/month. Unlimited members. 14-day free trial.
This comparison explains Memberply’s perspective and links to both providers’ sources. It is not an independent review.
What would change for your customers?
LoyaltyLion is worth keeping on your shortlist when a points program, VIP progression and connected loyalty workflows are central to your store. Memberply is an alternative to evaluate when customers will join a paid or free membership tier and use a package of ongoing benefits.
For a fictional specialist retailer, a spend-qualified VIP tier might recognize occasional large purchases, while a paid membership might suit regular buyers who can use credit or member pricing throughout the year. Start with purchase habits and benefit costs. Neither model guarantees a better result.
You do not have to abandon points to use Memberply. The decision is whether its membership structure and supported benefits fit your requirements. See the loyalty-model guide before changing a program your customers already understand.
Compare the program, not just the feature labels
| Requirement | LoyaltyLion | Memberply |
|---|---|---|
| Core journey | Earn points, redeem rewards and progress through configured VIP tiers. | Join a paid or free tier, use enabled member benefits and manage membership. |
| Rewards to test | Purchase and activity rewards, referrals and tier perks. | Member discounts, points, credit, shipping and other configured benefits. |
| Account experience | Embedded loyalty experiences across supported Shopify surfaces. | Member portal with account-specific setup and reward delivery. |
| Integration review | Check the connector, required loyalty fields and event availability. | Check documented membership fields, webhooks and any custom scope. |
Summaries reference LoyaltyLion’s listing and Memberply’s listing. Demonstrate each essential journey on the plan you would buy. A VIP label alone does not establish how recurring membership fees would be collected.
For Memberply, review discount eligibility and exclusions, store credit and the member portal. These pages explain setup and limitations rather than treating every benefit as interchangeable.
Compare the full plan cost before moving
| Plan | App price | What to confirm |
|---|---|---|
| LoyaltyLion Free | Free plan listed | 400 monthly orders; confirm optional enhancements. |
| LoyaltyLion Classic | US$199/month | Public pricing includes 500 orders/month. Confirm add-ons and contracted limits. |
| LoyaltyLion Advanced / Plus | Custom quote | Quote depends on order volume and required scope. |
| Memberply Growth | US$49/month | Unlimited members and all standard features; 14-day trial. |
| Memberply custom implementation | Separate quote | Custom development and ongoing support are scoped separately. |
Sources: LoyaltyLion pricing, its App Store listing and Memberply pricing. The listed plans do not establish equivalent functionality.
LoyaltyLion’s App Store listing summarizes VIP tiers and POS under Classic. Its detailed pricing matrix qualifies VIP tiers as an optional Classic add-on and Classic POS as single-location, with multiple locations on Advanced and Plus. Ask for written confirmation of the exact plan and extras you need.
LoyaltyLion also documents different thresholds for some existing contracts. Use your order form and current quote when comparing costs; do not apply a public starting allowance to every existing customer.
Illustrative base-price comparison: US$199 minus US$49 is US$150/month, or US$1,800 over twelve unchanged monthly charges. This excludes add-ons and implementation and is not a guaranteed saving: a free LoyaltyLion plan may cost less, and replacing a needed workflow can add expense.
Memberply takes no percentage of membership revenue. Budget customer rewards, shipping subsidies, Shopify and payment-provider fees, connected tools and custom maintenance separately. The membership price customers pay is also separate from the app subscription.
When switching may not be the right move
Keep LoyaltyLion in consideration
Your existing earning rules, tier progression, reporting or integration workflows are important to daily operations. Identify which of those would change before comparing the subscription price alone. Rebuilding an effective program carries costs for your team and customers.
Evaluate Memberply
Your next offer centres on joining a membership tier with benefits such as recurring credit, member pricing or access. You can test the standard setup against that offer and scope any additional migration or integration work.
LoyaltyLion’s Klaviyo documentation describes loyalty properties such as points balance, tier and referral URL. Memberply’s documented sync covers membership status, tier and membership dates. Audit existing flows field by field; an integration with the same platform does not imply the same data or events.
Ask for a demonstration if your decision depends on multi-location POS, a specialist connector, reporting, custom qualification rules or company-level B2B benefits. This page does not claim Memberply reproduces every LoyaltyLion capability.
Move rewards without counting the same value twice
LoyaltyLion’s export documentation separates approved, pending and spent points, tier information and issued rewards. Those categories need different treatment in a migration.
Take a complete program snapshot
Export customers and relevant activity and reward records. Record tier rules, expiry policies and the time each export was taken. Store backups securely and agree who can access them.
Define which value carries forward
Agree how available points, pending transactions and unredeemed rewards will be treated. Do not convert spent points into a fresh balance or assume every pending transaction will qualify.
Map tiers and identities
Confirm customer identifiers and destination tiers. A tier name alone does not preserve its qualification window or benefits. Compare a sample of customers with different statuses before importing everyone.
Separate the data tasks
Memberply’s standard member import accepts up to 500 records per CSV. It does not automatically migrate LoyaltyLion point balances, tier history, reward settings or subscription billing. Confirm a supported route for each requirement.
Control the changeover
Choose when old earning stops, reconcile activity since the snapshot, test the new journey and explain any member action. Confirm cancellation and data-retention terms with LoyaltyLion before removing the old service.
Original reconciliation example: a customer has 800 available points, 200 pending points and a previously claimed reward. Review the 800 for carry-forward, apply the agreed approval rule to the 200, and handle the issued reward separately. Neither the point-to-credit rate nor the treatment of the existing reward is automatic.
Introducing a paid tier also requires a clear joining and payment flow. Importing an existing loyalty customer does not create permission to charge them. Use the member import guide and migration checklist, then confirm scope with Memberply.
A practical Memberply trial checklist
Build the offer your customers will join
Configure one tier and its benefits. Check the cost of benefits together, including overlap with public promotions.
Test status and redemption
Compare an active member, a non-member and someone whose access has ended. Test points redemption, credit and discount rules in the intended account experience.
Rehearse operations
Verify your required account and POS journeys, membership management and connected-system updates. Check exact fields and permissions rather than only confirming an integration is connected.
Decide with evidence
Record functional gaps, migration work, recurring costs and responsibilities. Keep the existing program available until the replacement has passed the checks you agreed.
The 14-day trial helps assess setup and functionality, not long-term retention lift. Use the requirements worksheet to make the decision reviewable.
LoyaltyLion alternative questions
Is Memberply an alternative to LoyaltyLion?
It can be for stores building a membership-led program with tier benefits, points and credit. Compare your required journeys and integrations; Memberply is not presented as a feature-for-feature replacement.
Is Memberply always cheaper?
No. LoyaltyLion lists a free plan. Compare your current contract or quote with Memberply Growth at US$49/month, and include any required implementation or connected tools.
Are VIP tiers included in LoyaltyLion Classic?
Its detailed pricing matrix labels VIP tiers as an optional Classic add-on, while the App Store listing summarizes them under Classic. Confirm the exact inclusion and cost in your quote.
Can I import all LoyaltyLion rewards through a member CSV?
No automatic full migration is promised. Member records, available and pending points, issued rewards and tier history require separate mapping and reconciliation.
Can Memberply use my existing Klaviyo loyalty flows?
Review them before switching. Memberply documents membership status, tier and date properties; do not assume LoyaltyLion-specific fields or event triggers are supplied.
What should I test before switching?
Test joining, member eligibility, benefit use, reward redemption, account and POS journeys where relevant, membership management and required integrations. Confirm the migration and operating costs before ending the old service.
Merchant reviews
Merchants use Memberply to launch practical membership programs
Read what merchants say about using Memberply for their membership programs. Read reviews on the Shopify App Store.
"The app is great and does exactly what i need it to. It is well priced and Doug is so great."
Olverum Official Store
United Kingdom
"Their pricing is fair, and their support is legendary."
Puzzery
Canada
"Our store is based in Argentina so we don't have access to Shopify Payments... Memberply solved it."
Elemental Outfit AR
Argentina
Test your membership idea with Memberply
Compare other Shopify loyalty apps or the Smile.io alternative guide if you are still narrowing the shortlist.
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